BBC Studios has inked a major content deal with ARISEPlay, the Nigerian entertainment streaming service.
In a blog post on Wednesday, BBC Studios said the 12-month deal will bring top British movies, comedy series as well as shows to the streaming platform to entertain Nigerians.
“The agreement will bring bold, British stories and drama firsts to audiences in Nigeria with world-class titles such as multi-award-winning crime drama, Luther, starring Idris Elba, the drama anthology series, Small Axe, by Academy Award, Bafta, and Golden Globe-winning filmmaker Steve McQueen…” it read.
“Subscribers in Nigeria will also discover inspiring and impactful documentaries, following presenters such as Reggie Yates in Reggie in China and Reggie Yates: Searching for Grenfell’s Lost Lives and historian David Olusoga who explores the enduring relationship between Britain and people whose origins lie in Africa in Africa and Britain: A Forgotten History.”
The company also disclosed that its extensive catalogue will launch on ARISEPlay on December 1, 2021.
Pierre Cloete, the company’s commercial director for Africa, said the deal will be BBC Studios’ first with ARISEPlay and its biggest partnership in Nigeria so far.
“This deal marks the first with ARISEPlay and also our biggest partnership in Nigeria to date,” Cloete said.
“With an extensive catalogue of the best of British storytelling, I can’t wait for audiences of all ages in Nigeria to explore our shows on ARISEPlay.”
On her part, Judita DaSilva, ARISEPlay’s content manager, acquisitions and programing, said the deal will enable the company to entertain its audience across Africa with more diverse content.
Copyright 2022 TheCable. All rights reserved. This material, and other digital content on this website, may not be reproduced, published, broadcast, rewritten or redistributed in whole or in part without prior express written permission from TheCable.
Follow us on twitter @Thecablestyle