Zahani Isaac Kuma, the Nigerian fashion entrepreneur fondly called Mr. Reliable, has concluded a 115-hour ironing marathon intending to set a new Guinness World Record (GWR). 


Last week, the entrepreneur began his quest to break the world record for the longest marathon ironing.

The exercise was held at the Jabi Lake Mall in Abuja from April 23 to 28.

Mr. Reliable earlier revealed his application to break the record was approved in November last year.


During the stint, the fashion designer hosted different entertainers, including Kuye Adegoke, the social media celebrity fondly called Egungun of Lagos.

Speaking about his motivation, Mr. Reliable said he plans to support children experiencing academic challenges.

Kuma revealed that as “an orphan I desire to see many children reach their full potential”.


“For five sleepless days and nights, I will be dedicating myself to resilience, endurance, and hard work with the utmost goal of raising a sum of money and supporting in my little way the educational challenges faced by many children within my locality through my profound NGO,” he wrote on Instagram.

“As an orphan at a very young age, my desire for education was vast; even though there was no one to aid me, I’ve persistently pushed my way through, and now I’ve taken it upon myself to aid as many children as possible to reach their full potential.

“This dream I believe can only be achievable when I have your full support.”


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A post shared by MR RELIABLE D’ IRONMAN (@zikki_zahani)

The fashion designer, who achieved the feat on Sunday, awaits confirmation from the GWR.


The longest marathon ironing is 100 hours. It was achieved by Gareth Sanders in the UK in 2015.

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