The Showcase Global Music Business Conference has announced the date for its second edition.

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In a statement on Monday, the organisers said the event is aimed to inspire music enthusiasts, industry professionals, entertainment lawyers, private investors, lovers of music and creative minds.

The title of the second edition is ‘Unlocking the Future of Sync, Music, and AI: Transforming Creativity and Promoting Diversity’.

The organisers added that the highlights of the conference would be the discussions on music marketing, artist development, music creation and consumption and the benefits of AI to music.

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“The Showcase Global Music Business Conference is thrilled to unveil its highly anticipated second edition, promising to inspire music enthusiasts, industry professionals, entertainment lawyers, private investors, lovers of music, and creative minds,” the statement reads.

“Under the theme “Unlocking the Future of Sync, Music, and AI: Transforming Creativity and Promoting Diversity,” this conference will delve into the cutting-edge intersection of music, artificial intelligence, and synchronization for adverts, movies, and games.

“The event will unite thought leaders, artists, legal experts, and music business enthusiasts from around the globe for a day of immersive discussions, collaborative opportunities, and visionary insights of the following topics.

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“Attendees can anticipate deep dives into sync partnerships, licensing negotiations, and the transformative role of music in visual storytelling, all within the context of emerging AI technologies.

“The event will illuminate AI’s influence on music composition, production, and distribution. Discussions will explore how AI-powered tools are democratizing music creation, enhancing personalization, and revolutionizing the music industry’s diversity and inclusion efforts.”

Eshio Joseph, the convener of The Showcase, described the upcoming conference as “a groundbreaking journey into the innovative world of music, artificial intelligence, and synchronization the event”.

“Our theme, ‘Unlocking the Future of Sync, Music, and AI,’ signifies a groundbreaking journey into the innovative world of music, artificial intelligence, and synchronization. We are excited to foster creativity, diversity, and collaboration among visionaries and artists shaping the future of the creative industry,” he said.

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David Igbokwe, founder of SoundHalla; Jide Okoro, founder of Josplay Inc.; and Thembi Mpungose-Niklas, a music licensing and brand strategist, will be speaking at the event.

The event is scheduled for October 11, 2023. Attendees can register here.

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