Prince Nelson, former Big Brother Naija (BBNaija) housemate, has set up his music label named Pollux Records.


The reality TV star took to Instagram on Wednesday to announce the project, which he said has been a dream of his for many years.

He said it has not been easy to achieve his dream, but he believes that God has given him the strength to make it possible.

He also introduced Valentiiano, the first artiste under the record label.


“Finally, the time has come for me to officially present to the world, a very bold dream I had and have been nurturing for the past few years,” he said.

“Everyone who really knows me knows how much I love everything music, from my primary days buying songbooks to learn every song lyrics of Eminem, 50 Cent, Snoop Dogg, et al, to forming my own little “Mohits crew” with my friends to my dance crew in secondary school.

“It has not been an easy feat caring and nurturing this dream, as I have constantly battled the fear of the so many “what ifs” that come with such a humongous venture.


“But alas, I am a strong believer in the saying, “God will not put a dream in your mind that is too big for you to handle.

“So, ladies and gentlemen, I present to you the birth of my record label, Pollux Records @polluxrecords.

“And on this note, I hereby announce Pollux Records’ first talent, Valentiiano @valentiianoo.”


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A post shared by Prince Nelson Enwerem (@princenelsonenwerem)

Prince rose to the limelight after winning Mr Nigeria in 2018. His popularity grew when he participated in the Lockdown season of BBNaija in 2020.


In addition to being a reality TV star, Prince is also a businessman. He is the CEO of Hairline Royale, a unisex salon, in Lekki.

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