Mason Durell Betha, an American rapper better known as Ma$e, says he might set up a foundation to help Nigeria’s numerous emerging artistes.
The 44-year-old songwriter gave the hint on Friday while speaking to journalists at a press conference in Victoria Island, Lagos state.
When asked his plans for the country’s music industry, Ma$e said establishing a foundation to upheave emerging talents is something he has always wanted to do.
Reinforcing the need for personal style in music, the singer hinted that the said foundation would aim at helping emerging stars become more “original and work harder.”
“Yea, I mean that’s something, I think Africa is on the uprising when it comes to music anyway. So that’s something I’m wanting to do. I think what helps you to be an artist that has long years, you have to be original,” he said.
“If you could stay original, you stay ahead of the crowd and most of the thing that people are now doing would be something you have already done. Being original just adds at least 5 years to get to real and working hard”
Ma$e is known for his late 1990s run with Bad Boy Records alongside Sean Combs. From 1996 to 1999, he had six Billboard Hot 100 top 10 singles and five US rap no.1 singles.
The talented singer’s 1997 album ‘Harlem World’ was Grammy-nominated and certified quadruple platinum by the Recording Industry Association of America (RIAA).
His two other albums ‘Double Up’ and ‘Welcome Back’ are both certified double platinum and gold by the same US trade organization.
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