‘I’m not signed to D’banj’s CREAM platform’ — Nasboi clears the air

The management of Nasboi, the skit maker turned singer, has addressed the recent misconception surrounding his deal with D’banj’s The CREAM platform.

On Wednesday, D’banj unveiled Nasboi and Berri Tiga as brand ambassadors for his revamped initiative.

The platform, which is not a record label, allows artistes to upload unlimited content, assessed by industry experts and through a voting process.

Registered artistes can receive grants worth between N100,000 and N1 million.

However, some reports claimed that Nasboi was signed to the platform as their artiste.

In a statement via the skit maker’s Instagram page, Nasboi’s management clarified that he is still signed under Eminent Music.

The statement said the content creator’s music is also distributed by ONErpm.

It emphasized that Nasboi’s partnership with The CREAM platform is a separate endeavor, allowing him to collaborate with other brands and platforms as a content creator and influencer.

“Our attention has been drawn to a publication circulating on social and print media, which may have been widely misconstrued that our Artist the Afrobeats star Nasbol has been signed by the CREAM Platform, a DIY distribution and gaming service company owned by Nigerian Music icon D’banj,” it reads.

“Eminent Music would like to state emphatically that this news is inaccurate. Nasboi remains signed to the label, and his landmark musical journey is solely distributed by the global reputable company ONErpm, whose support and partnership, have remained both crucial and respected by the Eminent Music family.

“It’s important to note that Nasbol is a celebrated entertainer with unique characterization, his versatile artistry, has distinguished him as a celebrated content creator and magical influencer, little wonder his skill is widely sought after by local and international brands.

“The nature of his job as a content creator/influencer often requires him to work with different platforms, to achieve their cooperative goals. However, as far as his fast evolving and successful musical career is concerned, Nasbol is currently contractually signed to Eminent Music and ONErpm.

“The public is hereby enjoined to uphold this statement as true and identify with the same. We regret the stress the sald circulating publication may have caused our partners at ONErpm and all admirers of the label’s work and indeed NasBol’s fans.

“The relationship between Eminent Music and Nasboi is stronger than ever. Under the label’s watch, he has released the hit-filled EP ‘INIT’, headlined a historic sold-out concert in December 2024, and Nasboi recently secured a well-deserved Headies Next Rated nomination.

“Thank you all for your attention.”

 

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A post shared by Lawal Michael Nasiru Bolaji (@iamnasboi)