BTS, a South Korean boy band, has donated $1 million to Black Lives Matter (BLM) in support of US protests against police brutality, Big Hit Entertainment, its music label, told Reuters on Sunday.

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On Thursday, the seven-member BTS wrote on its Twitter account that they are against racism and violence, with the hashtag BlackLivesMatter:

“We stand against racial discrimination. We condemn violence. You, I and we all have the right to be respected. We will stand together.”

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The hashtag went viral among the K-pop group’s fans and started another wave of donations with a new hashtag, MatchAMillion.

The movement encouraged BTS’ fan base, known as ARMY, an acronym for Adorable Representative MC for Youth, to match the $1 million donation the group made.

One Twitter account said: “ARMYs, let’s #MatchAMillion with BTS’s donation to #BlackLivesMatter!”

The boyband suspended their world tour over coronavirus concerns in April.

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The rolling, global protests reflect rising anger over police treatment of ethnic minorities, sparked by the May 25 killing of George Floyd in Minneapolis, after a white officer detaining him knelt on his neck.

The donation comes at about the same time when Sony Music, an American global music conglomerate, launched a $100 million fund to support social justice and anti-racism initiatives around the world.

Michael Jordan, a NBA legend, had also announced that he would be giving $100 million to brands dedicated to promoting racial equality and social justice.

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