Zee Entertainment, owners of the Zee World TV channel, has launched Dance Naija Dance, a Nigeria-India reality show.
The launch was announced on Wednesday during a press conference at the Radisson hotel, Ikeja, Lagos.
Somnath Malakar, the Sub-Sahara Africa CEO at Zee Entertainment, said the show is a way of reciprocating the love Nigeria has shown its channel over the years.
He said the show is to further integrate the similarities between the Nigerian and Indian cultures.
“I’m so happy to be announcing the launch of Dance Naija Dance,” he said.
“I have had wonderful experiences and memories in Nigeria and now being a part of Zee, this show is our way of thanking Nigerians for the love they have shown us.
“I thank everyone involved in this project and I’m very happy they are part of this endeavor to integrate the two cultures, Indian and Nigerian, which are very similar in many ways.”
Somnath said Dance Naija Dance, which will be prerecorded, is a celebration of cultures rather than a competition.
It is understood that the show will run for 100 days as 20 episodes, two episodes per week.
Kunle Remi and Uraysha Ranrachia will be the judges to help pick winners as contestants battle it out for a chance to be “the best dancer in Nigeria”.
There will be two hosts, Hero Daniels and Pelumi Shittu, and two mentors from Nigeria and India.
Three hundred and fifty entries were received from across Nigeria while only 16 entries were selected.
The winner will be going home with the grand prize of N5 million.
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