In a Twitter post, the music star said the challenge involves ladies making a video of themselves dancing or singing to the project.
The singer said the videos will be uploaded thereafter, adding that 10 participants with the highest engagement will be selected as winners.
According to her, the selected winners will have the opportunity to “raid her closet and take anything they like.”
“Here’s Something for my Big Girls! I’m giving 10 girls the opportunity to raid and take anything they like! All you have to do is vibe to, sing or dance to #pempe my latest single featuring #yemialade and the best videos posted with the most likes wins! Good luck! #Pempe #Biggirl,” she wrote.
Here’s Something for my Big Girls!🙅🏾♀️
I’m giving 10 girls the opportunity to raid and take anything they like!
All u have to do is vibe to, sing or dance to #pempe my latest single ft #yemialade and the best videos posted with the most likes wins! Good luck! #Pempe #Biggirl pic.twitter.com/Py8AQcoBXu
— Seyi Shay BIGGIRL (@iamseyishay) May 31, 2021Advertisement
In a statement sent to TheCable Lifestyle, the musician said the initiative is part of her commitment to empower young women.
“Seyi Shay is on a journey to empower young women by creating a safe space for them. She has decided to host a closet raid to further connect with these women and inspire them to aim higher in all aspects of life,” it read.
Produced by Kel P, the collaborative project, released in April, was Seyi Shay’s first single for the year.
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