Rihanna, the Barbadian singer, will be performing at the Super Bowl LVII halftime show in 2023.
Apple Music, which has been revealed as the sponsor for the show, announced this in a tweet on Sunday.
“It’s on. @rihanna will take the stage for the first-ever Apple Music Super Bowl Halftime Show on 2.12.23,” it said.
IT'S ON.@rihanna will take the stage for the first ever Apple Music Super Bowl Halftime Show on 2.12.23. #SBLVII @NFL @NFLonFOX @RocNation pic.twitter.com/Kz1YY19zAA
Advertisement— Apple Music (@AppleMusic) September 25, 2022
The National Football League (NFL), in unison, tweeted a photo tagging Rihanna, Roc Nation, and Apple Music.
“Let’s GO – @rihanna @rocnation #SBLVII @AppleMusic @NFLonFOX,” it wrote, without much context.
Variety reports that Roc Nation, Rihanna’s label, confirmed her participation in a statement released on Sunday.
“Rihanna is a generational talent, a woman of humble beginnings who has surpassed expectations at every turn,” Jay-Z, the group’s founder, was quoted adding.
“A person born on the small island of Barbados who became one of the most prominent artists ever. Self-made in business and entertainment.”
Let’s GO – @Rihanna @NFL #SBLVII @AppleMusic @NFLonFOx pic.twitter.com/SXwd2dpq1S
— Roc Nation (@RocNation) September 25, 2022
Super Bowl LVII is scheduled to be played at the State Farm Stadium in Glendale, Arizona on February 12, 2023.
Although Rihanna has spoken vaguely about a project being underway, she has not released an album since 2016.
— Rihanna (@rihanna) September 25, 2022
TMZ reports that NFL had asked Taylor Swift months ago to headline the halftime show but she declined.
In 2019, Rihanna also turned down an offer to headline the halftime show in solidarity with Colin Kaepernick.
Kaepernick was propelled into the spotlight on August 14, 2016, when he became the first NFL player to take a knee during the playing of the national anthem to protest racism and police brutality.
Let’s GO – @rihanna @rocnation #SBLVII @AppleMusic @NFLonFOX pic.twitter.com/xmIXK5jsRg
— NFL (@NFL) September 25, 2022
“There are things within that organization that I do not agree with at all, and I was not about to go and be of service to them in any way,” she told Vogue in an interview.
“I couldn’t dare do that. Who gains from that? Not my people. I just couldn’t be a sellout. I couldn’t be an enabler.”
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