Steve Babaeko, Kiekie and Mai Atafo were among the notable figures present at this year’s edition of the Nigerian Entertainment Conference (NECLive).

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The 13th edition, themed ‘Powering Africa Through Creative Enterprise’, held on November 28 at Landmark Events Center, Victoria Island, Lagos.

This year’s gathering assembled a diverse coalition of entertainment professionals, policymakers, investors, and emerging talent to formulate actionable strategies for the sustainable growth of the continent’s booming creative sector.

Other prominent figures in attendance include: Mary Njoku, Ayo Maff, Gaise Baba, Chris Ihidero, Adekunle Olopade, Hauwa Lawal, Kolapo Omotosho, Shuaib Hussein and Sir Dee.

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Speaking at the event, Ayeni Adekunle, the convener of NECLive, said that Africa has a large population and strong creative potential, which makes its cultural industries powerful both locally and globally.

He also revealed that a funding initiative will soon be announced to support emerging creators who do not have the track record or credibility to secure financing for their projects.

“The continent is major, we have got the population and we can sell both internally and externally. A few days ago, people were very proud that on the same night in London, Olamide and Adekunle Gold had two separate sold-out shows,” he said.

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“That is the power, so whether it is film or music or fashion, there is so much more. We are going to be announcing a fund, to pool resources together to be able to fund the experiments of people who do not have the credibility or the track record to get funding for their project.”

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