BetPawa, the online sports betting and gaming franchise owned by Mr Eazi, has been named as the headline sponsor of the Ghana Premier League.

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The Ghana Football Association (GFA) announced the deal at the official signing ceremony in Accra ahead of the launch of the 2022/2023 league on September 2.

In a post on its website, the association said the three-year deal is worth $6 million — which is about N2.4 billion.

Kurt Simeon-Okraku, GFA’s president, said the sponsorship would further help develop the country’s professional football league.

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“We just signed an agreement with betPawa for an initial period of three-years. betPawa are investing a minimum of $6m over the period,” he said.

“From this money, we shall see the construction of a new pitch at the Ghanaman Soccer Centre of Excellence that will be called the betPawa pitch.

“From this deal, we are introducing a scheme called the Locker Room Bonuses. Here, all 30 or 40 players and the technical team of each winning team will receive bonuses immediately at the end of every game.

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“Furthermore, part of the money would be invested in advertising, marketing and promotion of the GFA, betPawa relationship.”

Mr Eazi also announced the sponsorship in a post via his Twitter page.

“Excited that my company is the new sponsor for the Ghana Premier League #ProudCeo,” he wrote.

Mr Eazi is a Nigerian-born, Ghana-based singer.

He has established himself as a household name in the Nigerian music industry.

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The singer was in the news in April after he proposed to Temi, daughter of Femi Otedola, the billionaire businessman.



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