J Cole, the US rapper, has finally revealed why he bowed out of a feud with colleague Kendrick Lamar.

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Last year, Cole, on the song ‘First Person Shooter’, suggested he, Drake, and Lamar were the current “big three” names in hip-hop.

Lamar, however, disagreed with Cole. In his verse on the song ‘Like That’, he said there was “no big three — it’s just big me”.

He also called Cole’s best verses “insubstantial” and claimed he was the “Prince to Drake’s Michael Jackson”.

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In response to Lamar, Cole released a song titled ‘7 Minute Drill’, saying Lamar has “fallen off like The Simpsons”.

On the track, he also described Lamar’s latest album ‘Mr. Morale & The Big Steppers’ as “tragic”.

In April, Cole apologised to Lamar for his “lame” and “goofy” response. He also said he had gotten “a thousand missed calls” and felt pressured to write a comeback.

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In a recently released song titled ‘Port Antonio’, the Dreamville rapper defended his decision to step back from a rap battle with longtime friend Kendrick.

In the five-minute track released on Wednesday night, Cole argued that the people promoting the controversy wanted “blood” and publicity to profit from it.

“I pulled the plug because I’ve seen where that was ’bout to go / They wanted blood, they wanted clicks to make their pockets grow / They see this fire in my pen and think I’m dodgin’ smoke / I wouldn’t have lost a battle, dawg, I woulda lost a bro / I woulda gained a foe,” he raps.

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The trio have dominated the rap genre since the 2010s, with Lamar winning 17 Grammys, Drake five, and Cole two.



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