Amazon Prime Video, the US-based streaming service, has signed a multi-year licensing deal with Inkblot Studios, the Nigerian production company, to distribute Nollywood movies to a global audience.
With the deal, Prime Video will have exclusive and worldwide distribution rights for Inkblot’s slate of theatrical releases from 2022.
The development makes it Amazon Prime Video’s first exclusive theatrical output deal with a leading African film studio.
It also makes Inkblot Studios the first Nigerian studio to secure a major new movie output agreement with the global streamer.
According to Amazon Prime Video, the company will launch upcoming Inkblot films to an audience of more than 200 million members globally after theatrical release.
The movies, it said, include ‘The Set Up 2’, ‘Moms at War 2′, and ‘New Money 3’, ‘Charge and Bail’, ‘Superstar’ and ‘The Blood Covenant.’
Ayanna Lonian, Prime Video’s director of content acquisition and head of worldwide major studio licensing strategy, said the deal will enable its users to access Nigerian films.
“We know Prime Video customers around the world love movies and this new deal with Inkblot Studios will deliver some of the best Nigerian and African films available for our customers,” Lonian said.
“Nigerian stories are truly some of the most exciting and thrilling in the world. The Inkblot deal will allow us to deliver great Nigerian movies, post their theatrical release in Nigeria, to our global audience, and will continue to build upon Prime Video’s catalog and goal to delight Prime members.”
On his part, Chinaza Onuzo, co-founder of Inkblot Studios, said the deal has demonstrated the global appeal of Nigerian movies.
“At Inkblot Studios, we produce some of the biggest and most creative, original films in the Nigerian film industry. We are very excited about the opportunity to showcase our films to Amazon Prime Video’s over 200 million members,” he said.
“We believe that Nigerian films have a truly global appeal and are thrilled to be working with Amazon Prime Video to deliver the very best in entertainment worldwide.”
In 2011, Onuzo co-founded Inkblot Studios with Zulumoke Oyibo and Damola Ademola. The company has since become one of the largest producers in Nigeria focused on theatrical distribution.
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