‘Cooking Pot’ singer Eseghine Allen, better known as Orezi, has launched his record label.

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The singer was formerly with Sprisal Entertainment and Culbeed Music.

In an Instagram post on Monday, the singer announced the birth of ‘Ghen Ghen Music’.

He wrote in part: “This company is for me and every upcoming artist out there; Gehn Gehn Music will be signing artists in the nearest future.

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“Thanks to Sprisal Entertainment and Culbeed Music, which has helped in shaping me over the years into who I am today.”

OREZI UNVEILS GEHN GEHN MUSIC ENTERTAINMENT Orezi breaks grounds in the New Year with the unveiling of his company Gehn Gehn Music. Gehn Gehn Music is an all-around entertainment company aimed at changing the business of music in Nigeria. Orezi, whose pace and consistency in the Nigerian music scene have sustained his relevance and growing net worth, will be using his company as a platform to create better opportunities for upcoming music talents in Nigeria. "This company is for me and every upcoming artiste out there, Gehn Gehn Music will be signing artistes in the nearest future". Orezi, who has carved a niche for himself with a successful music career of almost a decade, appreciates the opportunity he got from his former record label…"Thanks to Sprisal Entertainment and Culbeed Music which helped in shaping me over the years to who I am today". His hard work has earned him numerous national awards; this new venture by Orezi, is definitely a step in the right direction. Follow @gehngehnmusic

A post shared by MR RAGGAMOFIN (@oreziworldwide) on

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Orezi, who has collaborated with artistes like 9ice, Davido, Flavour, Ice Prince, M.I. Abaga, Timaya and Wizkid, said Ghen Ghen Music is an entertainment platform aimed at promoting upcoming music talents in Nigeria.

The record label is named after his debut album ‘Gehn Gehn’ which was released in 2015.

The singer recently released a new single, ‘Whine for Daddy’, featuring Tekno.

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